By the end of June, Microsoft (MSFT) is expected to launch updated version of Lync with inbuilt Skype. Microsoft Lync is unified communications platform targeting enterprises customer base. The Skype integration will help Microsoft to convert Lync in a consolidated IP communication system that would offer PBX replacement.
Microsoft Lync platform without voice received good response and adoption from Enterprises. The upcoming version with Lync integration is going to make major difference. Many Enterprises are looking for consolidated Unified communication and Collaboration platform and Microsoft is hoping to increase Lync existing and new Enterprise customer base.
In a managed service environment, Microsoft collaborated with number of partners to fulfil enterprise customer hardware and software requirement through single window to enable Enterprise with complete and unified communications management system. The partner product line include Session border controllers(SBC), Media Gateways, Networking Gear and IP phones to offer management platform for CAC, Voice QoS, End-to-End Call setup and retention.
The one of the major beneficiary would be Sonus network. The pure Service Provider networking gear OEM entered into Enterprise segment through acquisition of Network Equipment Technologies (NET). Sonus innovative Session Border Controller designed for Service Provider and Enterprise through Smart policy and call management system attracted many enterprises looking for voice add-ons and differentiated media. Sonus recent collaboration with Juniper in the field of Software Defined Network may enable Sonus Lync Business Unit to serve Microsoft Lync Platform adopter with Skype add-ons.
Post Acme Packet acquisition by Oracle, the Session border controller segment is changing fast and Sonus acquisition of NET attracted many platform players in consolidated voice, data and media offering to forge collaboration with Sonus to tap increasing growing Unified Communications and Collaboration segment. Juniper partnership with Sonus and Sonus partnership with Microsoft inturn created end to end solution provider for Enterprise and can seamlessly refine, redefine existing or new service provider network. Its win wins collaboration for all entity and offer great opportunity to increase revenue share in a very competitive segment of UCC.
