Apple
deserve our appreciation to continue follow the innovation path and surprise
it's loyal customer base. The
7th Sept 2016 launch of iPhone series phone along with AirPod and Smart
watch took competitor with surprise. As i mentioned in by article as well
as video that one
should be ready for the surprise and am happy to announce that our prediction
about potential feature set came true given our continuous minute observation
of Apple acquisition to CEO statements
to competitor movement. Apple always believes in Classes rather than masses
with clear understanding about both the Class and Mass segment.
The
price point attached with AirPod will be super duper hit during holiday season
and whoever disagree with me should wait for the Apple result of Dec 2016
quarter. The features of AirPod is going to make a kill given the battery
support, charging mechanism and most suitable candidate for gifting purpose
during holiday season.
“ Apple iPhone7 series devices with different storage
option and price points are very competitive given the features around battery
life camera, voice quality, Waterproof & dust protector; multi aperture
camera with HD quality support, Audio quality converts it into Audio &
Video centric product. “
The
rigid innovative team of Apple showed
lots of flexibility and came out with multiple color and most importantly
included jet black and Matt Black. I strongly believe that these two
additional colors will attract maximum booking during preorders.
I
still remember Carl Ichan statement that he sold Apple Share as he don't see value given the current lineup of
product but it's my recommendation to him to go and buy Apple equity without
delay.
Many
analyst firm like Canlays an others forecasting that Apple Unit sale will
remain at the lower end even after great launch from Apple. I would like to
remind the well established analytics players that one need to know the pulse
of the people. Everyone kept their focus
on iPhone 7 Series devices but I also took AirPod into consideration. Most
importantly, Apple carry a brand value wherein all youngster wants to use it be
it accessories or devices and there AirPod launch will attract many.
At
the same time it is also expected that Apple will launch iPhone 7 series
devices in top 50 markets whereas will reduce the price of existing portfolio
in other 100 countries to bring in volume and will clear the inventory before
phasing out series 5 and continue with iPhone6 series and iPhone7 series
devices
I
am also very optimistic about their services business where they have launched Smart Watch with Pokémon
Go. We all should remember that Apple decision to integrate the game with
Smart watch will attract hundreds of millions of users who are mad behind that
game to go and buy Apple Smart Watch. The tactical move by Apple CEO Mr. Cook
is nothing but a killer move. The price point kept for Smart Watch also in the
range wherein masses in western countries will rush for.
Most
of us were concerned about China market where Apple struggled in recent
quarter, I believe that high end Chinese customer base will go for it and will
ditch home grown device manufacturer given the quality of the product.
Regarding
the profitability, I am sure that Dec 2016 quarter profitability will be record
breaking given the fact that all major market where Apple generates most of
their revenue is getting stable economically except Middle East.
Lastly
but most importantly, Apple recent launched product will be face little to no resistance
from the competitor side as its biggest
competitor is struggling with their own Samsung
Note 7 Battery problem and they are banned on Flights. Many of Samsung competitors may use Samsung problem as
unique selling point that their battery is safe which intern is going to help
Apple indirectly.
As
conclusion, Apple again showed its class for which they are known and investor
should invest in Apple post consultation with their financial advisers. At the
same time, Consumers and presumes should buy the product without delay as the
device is nothing but a moving office for you now.